Hi Reader,

Have you ever noticed that the same fears show up whether things are going badly or brilliantly?

I've coached clients who came from money and clients who couldn't figure out how to make it - and here's the strange thing: the pain underneath is the same. The doubt, the unworthiness, the question of whether you're allowed to take up space. It was never really about the money.

That's why this week's conversation moved me so much.

In this episode of Don't Step on the Bluebells, I sit down with Jacob Pegs - solopreneur, creator, and founder of Modern Maker - for a conversation about business as a tool for healing. Jacob is wildly successful by any outer measure.

But what he shared with me, more openly than he ever has on a podcast, is the inner story: the one-way ticket out of Cyprus at 20, buying back his family's home, the betrayal and court case that sent him inward, and the moment a mentor asked him - "Is this the dad you wanna be when this baby grows up?" - that broke him down in tears and changed how he works forever.

If you've ever:

• Felt like putting your work into the world means putting yourself up for rejection
• Hit a level of success and been surprised to find your old wounds waiting for you there
• Wondered whether you're allowed to build a business playfully instead of perfectly

...this conversation will feel like permission.

As Jacob puts it: "You may scale from a 5k to a 50k month, but your trauma, your wounds and your healing process comes with you at a higher level. It's not going anywhere."

​LISTEN HERE​

Hit reply and tell me: what has building your business (or your dream) revealed to you about yourself? I read every reply.

With love,

Amanda

P.S. If you know someone building something of their own right now - especially someone who's been knocked down by a flop or two - please forward this to them. Jacob's story might be exactly what they need to hear.